Insights
8 Paid Social Strategies For Cyber Weekend Success
September 29, 2019 •Helen Barclay
Chris Simpson, our Digital Performance Director, gives his us top tips for cyber weekend success across Facebook and Instagram.
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60 seconds with.. our Chief Data Scientist
September 25, 2019 •Helen Barclay
What was your first job?
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Building a robust multi-year sales forecast
September 23, 2019 •Kevin McSpadden
If you’re a business owner, you’re probably a big-picture thinker. You need to know exactly where you want your business to be in three years’ time...
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DMEXCO 2019 highlights
September 12, 2019 •Chris Simpson
The largest adtech conference in Europe has now officially wrapped up.
As media folk are leaving Cologne in droves, it’s time to look back at some...
Breakfast Briefing: Measurable Marketing
July 29, 2019 •Helen Barclay
UK marketers are set to spend 62% of their budget online by 2020.
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Whenever I meet with marketing teams to discuss their email strategies, I hear this kind of thing:
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Make in-store customer data work for you
June 24, 2019 •Kevin McSpadden
Online marketers don’t suffer the restrictions of having a finite customer universe – but for retailers and brands with physical stores, this is a...
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Investing enough in Customer Acquisition?
June 24, 2019 •Kevin McSpadden
Every business has one major source of revenue: its customers.
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