Insights
Whenever I meet with marketing teams to discuss their email strategies, I hear this kind of thing:
Read MoreMake in-store customer data work for you
June 24, 2019 •Kevin McSpadden
Online marketers don’t suffer the restrictions of having a finite customer universe – but for retailers and brands with physical stores, this is a...
Read MoreInvesting enough in Customer Acquisition?
June 24, 2019 •Kevin McSpadden
Every business has one major source of revenue: its customers.
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